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Resources for Agents — Traditional Sales

Helping you and your buyers every step of the way

Consider the advantages of working with the nation's #1 residential mortgage lender. From approving your buyers to closing loans, Wells Fargo provides you with the tools to achieve your goals.

When you work with Wells Fargo, you have the added confidence that only comes from working with a diversified financial services company that provides stability, integrity, and well-established relationships with organizations that may help bring you more buyers. 

A Preapproval Process to Maximize Your Time

Make the most of the time and effort you spend showing and selling homes. A PriorityBuyer®1 preapproval from Wells Fargo Home Mortgage confirms you’re working with credit-checked, ready-to-buy customers whose purchase price range has been confirmed in writing.
But no matter where your buyers happen to be in the process, Wells Fargo provides letters for qualified buyers to confirm readiness.

  • Prequalification: Identifies estimated purchase price range; credit has not been checked
  • Prequalification with Credit: Shows estimated purchase price range; initial credit check has been performed
  • PriorityBuyer® Preapproval1: Credit has been checked and an initial automated underwriting review has been performed
  • Mortgage Credit Approval: Includes confirmation that credit has been checked and application has been reviewed and underwriter-approved (Please note: This is not a final commitment to lend.)

A Lender with Multiple Options for Today’s Markets

We share your dedication to helping buyers reach their homeownership goals. That’s why we provide a broad range of financing options, including:

  • Renovation loans: Can be used to purchase, improve, repair, or upgrade most any property, including damaged and move-in-ready REO and short sale properties, with low down-payment options
  • New construction loans: Part of a suite of unique programs and services designed by a knowledgeable team that understands the special needs of new home sales and lending
  • Jumbo loans: Can help qualified buyers take advantage of expanded credit, debt, and loan-to-value approval guidelines
  • Private mortgage banking: Can help buyers finance large amounts and accounts for complex wealth-building strategies
  • FHA loans: Available in a variety of fixed-rate and adjustable-rate loan choices, including low down-payment options
  • VA loans: Provide competitive rates and a low down-payment option to qualified first-time homebuyers and repeat homebuyers, including those with a limited credit history
  • Other loans: Home equity loans and lines of credit, investment property financing, and programs for low- to moderate-income buyers and foreign national borrowers
Want to learn more? Talk to one of our home mortgage consultants about ways Wells Fargo can help meet a variety of agent and buyer needs.

Your Single Source® connection to multiple financing options

Another advantage of working with Wells Fargo: We’ll save you — and your buyers — time. Each of our home mortgage consultants is part of an integrated team of lending professionals with specialized experience, so one “go-to” person provides your buyers with access to loan products and services. It’s a full-service, single-source relationship that frees you up to run your business.
A PriorityBuyer® preapproval is based on our preliminary review of credit information only and is not a commitment to lend. We will be able to offer a loan commitment upon verification of application information, satisfying all underwriting requirements and conditions, and providing an acceptable property, appraisal, and title report. Preapprovals are subject to change or cancellation if a requested loan no longer meets applicable regulatory requirements. Preapprovals are not available on all products. See a home mortgage consultant for details.
Talk to your Wells Fargo home mortgage consultant about ways to take advantage of tools and local opportunities to help you serve your buyers and build your business.
  • A supportive application process for buyers featuring detailed checklists and a Learning & Planning Center with information about each step, as well as an online status tool
  • Reports on current economic trends, including developments in the housing market
  • Information about short sales and REO purchases to help educate your buyers about buying these types of properties
  • Information about regulations and requirements that will take effect in 2013 and 2014 under Title XIV of the Financial Reform Act (PDF*)
Other opportunities include:

  • Programs and workshops on the important first-time buyer market, including opportunities to connect with potential buyers
  • Center StageSM events: Free educational seminars that give real estate professionals the opportunity to share strategies and knowledge
  • Power Meeting presentations on a variety of mortgage products and services and industry insights
With our exclusive Online Application Status tool, buyers can find out exactly what’s happening with their loan applications.
* You need Adobe® Reader® to read PDF files. Download Adobe Reader for free.

Our Commitment to Real Estate Agents

Wells Fargo Home Mortgage remains the #1 retail mortgage lender, providing funding for one of every three homes financed in the United States. We’re also the #1: renovation home loan administrator originator, lender to buyers of newly constructed homes, and lender of FHA/VA and Jumbo loans. Simply put, more buyers choose to finance their homes with us than with any other mortgage lender.
At present, Wells Fargo Home Mortgage has a local presence in more than 9,000 mortgage stores and bank branches, plus the capabilities to serve the home financing needs of customers in all 50 states. More than 1,900 home mortgage consultants serve customers in more than 50 languages.
Our home mortgage consultants are committed to providing you and your clients with the information, resources, and exceptional service you need. Count on a business relationship with Wells Fargo to provide:

  • A demonstrated dedication to the purchase market
  • Established relationships with buyers and sellers
  • Stellar customer experiences for your buyers

Our Commitment to Buyers

We want buyers to be successful homeowners who can enjoy their homes for years to come. To promote sustainable homeownership, we continually improve our educational resources for prospective buyers. These include:

  • Information on the process and responsibility of purchasing and owning a home, including maintenance and repair
  • Resources for achieving homeownership that fit buyers’ unique financial situations
  • Commitment to our status as a leading home loan originator to minority customers, low- to moderate-income customers, and customers in low- to moderate-income neighborhoods

Commitment to Fair and Responsible Lending Practices

Our dedication to sustainable homeownership goes hand-in-hand with our commitment to fair and responsible lending practices. As part of these practices, we:

  • Strictly prohibit discrimination based on race, age, or other demographic factors
  • Strictly prohibit abusive, misleading, or fraudulent lending practices
  • Focus on excellent customer service
  • Use strong training practices
We deepen our commitment to fair and responsible lending practices with a conservative, customer-focused approach to lending that helps buyers make informed borrowing choices. We want buyers to understand the terms of their loans, including rates, pricing, payment schedules and terms, and other features unique to their situations. We want them to understand the terminology and language associated with their loans, and to know what to expect after a loan closes.
As a real estate professional, you want what’s best for your buyers. So do we — another reason to team with Wells Fargo.
Equal Housing Lender