How you invest depends on a number of considerations, including how much time you have, how much involvement you want in the day-to-day management of your investments, and, just as importantly, the complexity of your financial situation. Understanding the type of investor you are can help you determine what investment approach is suited for you.
Full guidance
If you prefer to rely on a professional to help make investing decisions or if you have more complex financial needs, a Financial Advisor can help you craft and execute an investment plan. They can also regularly meet with you to keep you updated on how your portfolio is performing and make adjustments as necessary.
Digital investing with advice
Robo-investing provides digital investing with smart technology to recommend a diversified portfolio based on your investing goals. Typically, a portfolio is determined based on the information submitted by the investor. These types of accounts, like Intuitive Investor, complement these digital investing services with the benefit of talking with a Financial Advisor.
No guidance
If you prefer, you can be self-directed investor, using a platform like WellsTrade, investing independently without a Financial Advisor. In addition to conducting transactions, this approach requires more confidence and a grasp of market factors that could impact your investments. Self-directed investors can use investing platforms, like WellsTrade, to independently manage their own investment portfolio. If you don’t feel you have the necessary knowledge or time to be a self-directed investor, you might be more comfortable working with a Financial Advisor.
By understanding the level of guidance you’re looking for, you can begin to determine what type of help you may need and the investment strategies you want to implement.
This information is provided for educational and illustrative purposes only and is not a solicitation or an offer to buy any security or instrument or to participate in any trading strategy. Investing involves risk, including the possible loss of principal. Since each investor's situation is unique, you should review your specific investment objectives, risk tolerance and liquidity needs with your financial professional to help determine an appropriate investment strategy.
Wells Fargo Wealth & Investment Management (WIM) is a division within Wells Fargo & Company. WIM provides financial products and services through various bank and brokerage affiliates of Wells Fargo & Company.
Wells Fargo Bank, N.A. is a bank affiliate of Wells Fargo & Company.
Investment and Insurance Products are: - Not Insured by the FDIC or Any Federal Government Agency
- Not a Deposit or Other Obligation of, or Guaranteed by, the Bank or Any Bank Affiliate
- Subject to Investment Risks, Including Possible Loss of the Principal Amount Invested
Investment products and services are offered through Wells Fargo Advisors. Wells Fargo Advisors is a trade name used by Wells Fargo Clearing Services, LLC (WFCS) and Wells Fargo Advisors Financial Network, LLC, Members SIPC, separate registered broker-dealers and non-bank affiliates of Wells Fargo & Company.
Deposit products offered by Wells Fargo Bank, N.A. Member FDIC.